Welcome back! We’re going to cover the impacts of Kickstarter on the 3-tier system in this post. You can go back and read about the 3-tier system, and the impacts of online game stores and mass-market stores on the industry in our previous posts. Scaling Up When Kickstarter launched in 2009 nobody realized how much »more
Category Archives: Drowning in Gold
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Drowning In Gold: The Mass Market Strikes Back
In previous installments we covered the basics of the 3-tier system, and how online game stores (OLGS) began to disrupt the traditional model. This time we’ll take a look at Amazon, Barnes & Noble, Walmart and Target, and how they’ve changed the industry. Amazon: Mass Market, or The Largest OLGS? In the early 2000s, Amazon »more
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Drowning in Gold: The Rise of Online Game Stores
Welcome back. In our last post we covered the basics landscape of the three-tier system of retail distribution. This time, we’ll turn our attention to some of the early disruptions to this system. Online Game Stores (OLGS) In the early 2000s, brick-and-mortar (B&M) board game retailers everywhere started facing increasing competition from online stores. Various »more
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Drowning in Gold: How Too Many Games Are Breaking The Three-Tier System
As we turn over from one year to the next, and perhaps from one decade to the next, depending one who you ask, I wanted to share reflections on the tabletop industry itself, and how that will impact consumers, designers, publishers, and everyone involved in making and playing board games. This is the first in »more
